OpenMinds HK
Mid Autumn Festival Mooncake Facebook Campaign - Gain 19K Total Reach, 2.8K Organic Reach and 1.9K Engagement on Facebook
The Solution
• A interactive GIVEAWAY campaign that drives engagement and participation to Luna15’s Facebook
platform.
• Ongoing performance monitoring, content creation (1 post / day) and strategic ad buying.
Campaign Results
• 19,500 total reach in the span of 2 weeks of the campaign period.
• 1,939 total engagement, with 695 Comments /Contest Entries, 360 Shares and 875 Likes.
• 2,863 total organic reach in the initial 2 days of the campaign period with no ad buying.
• A interactive GIVEAWAY campaign that drives engagement and participation to Luna15’s Facebook
platform.
• Ongoing performance monitoring, content creation (1 post / day) and strategic ad buying.
Campaign Results
• 19,500 total reach in the span of 2 weeks of the campaign period.
• 1,939 total engagement, with 695 Comments /Contest Entries, 360 Shares and 875 Likes.
• 2,863 total organic reach in the initial 2 days of the campaign period with no ad buying.
客戶: 月高陞 Luna15
客戶行業: 消費品及服務
客戶規模: 大型企業
服務:
廣告和PPC
, 社交媒體內容開發
, 社交媒體帳戶管理
, 社交媒體分析
, 社交媒體付費廣告
, 網上品牌管理
, 社交媒體品牌忠誠度管理
, 零售品牌
, 零售環境
, Ad 廣告活動
地區:
香港特別行政區
目標對象:
企業對消費者
, 企業形象
, 本地化
, 父母
, 大眾
, 中產階級
, 成年人
The Challenge • To increase brand awareness of Luna15, with the objectives of increasing the fan base while drawing hype to its selection of mooncakes to drive sales conversion before Mid Autumn Festival.
標籤
技能
