3 Eyes Limited
Facebook Application Development for D-Park (New World Development)
D Park – Flipping Game Facebook Application
Client : D Park
Digital Platforms :
Campaign Objectives :
Increase brand exposure and media coverage of campaign
Increase fans and engagement of D Park Facebook Fan Page
Encourage participation and drive traffic to D Park by viral effect
Increase the viral effects via Facebook wall feed and incentives
This Facebook application aims to recruit fans and draw more people “Like” DPark Facebook Fan Page. It also helps to promote and boost public awareness of the Nippon Animation Exhibition. To enhance customers’ knowledge of Nippon Animation and encourage interest and boost traffic to the exhibition, users can read detailed information regarding each animation before starting the game.
The flipping game is a time challenge, the fastest the user can match all cartoon name with corresponding scene, the higher rank the user will be. Users can play unlimited times each day. Top user throughout the whole campaign will get $5,000 travel voucher as rewards. Top 10 users of each week will get Animation theme souvenirs as rewards.