Happihood Design
Branding for iGreen
iGreen Element Limited is the sole distributor of Tikkurila paints in Hong Kong, who cares about health and the environment.
The dotted lines and angular shapes used in the logo and pattern emphasis the business nature of iGreen, supplying quality materials to interior design firms, which make a contrary with the organic shapes of the leaves, symbolizing that renovation with iGreen’s product can coexist alongside with nature. The pair of leaves, which form a heart shape, also reflects the passion of iGreen.
Project: Brand Design
Client: iGreen Element Limited
Year: 2014
Art Director: Jola Happihood
CLIENT: iGreen
INDUSTRY: Retail
CLIENT SIZE: Midmarket
SERVICE:
Logo Design
, Advertising Graphic Design
, Print Design
, Display Advertising
, Retail Branding
, Name, Logo & Position Lines
, Brand Identity Guidelines
TYPE:
Patterns
, Texts
STYLE:
Vector Art
LOCATION:
Hong Kong SAR
TARGET AUDIENCE:
Corporate Communications