Sheraton Grand Macao – 360 Wall Game Online Form

Client : Sheraton Grand Macao

Digital Platforms :

Facebook Application

Campaign Objectives :

Increase fans of Sheraton Grand Macao Hotel Facebook Fan Page

Encourage participation and drive traffic to 360° photo campaign

Increase the viral effects and engagement via Facebook sharing

What's about?

The Facebook Application is an online registration form for “Barcelos Rooster Hunting” 360˚ photo wall game, which aims to recruit fans and draw more people “Like” Sheraton Grand Macao Facebook Fan Page. It also helps to promote and boost awareness of Sala Portuguese poolside BBQ. In addition, it helps to encourage participation and drive traffic to Sheraton Grand Macao by viral effects.

Users have to find out the number of Barcelos Roosters by dragging the 360˚ photo on the Facebook post. They have to fill in personal details, select the number of Barcelos Roosters and share reasons on why they should win a free weekend stay in Macao in the online form. All participants will instantly receive 20% off for Sala BBQ buffet and stand the chance to win a free night in Sheraton Grand Macao Hotel plus free Sala Poolside Portuguese BBQ for two.

Top users throughout the whole campaign will get a set of eye care products as rewards. Top users of each week will get a product as rewards while top 50 users of each week will get product sample as reward. All prizes can be redeemed at designated store in order to boost store traffic.